Your reputation. Your opportunity.
OyaLinkup is a ward-based opportunity network built to help people discover trusted businesses, service providers, and skilled people from their ward outward. If you do good work and want the right people to find you, this is where you build the reputation that carries you further.
39.6M
NMSMEs in Nigeria
33/100
customer reach score
3 in 4
earn under 10% digitally
The problem
Sound familiar?
Tailors, caterers, mechanics, photographers, barbers, farmers, tutors, and anyone with a business, service, or skill to offer.
- You post on WhatsApp status. It disappears in 24 hours. So does the chance of being found.
- Someone nearby needed exactly what you offer. They never found you.
- You have years of experience but nothing a stranger can verify before trusting you.
- Every new customer starts from scratch. They have no way to see your history or your reputation.
You need someone reliable nearby. Finding them is harder than it should be.
- You ask in group chats hoping someone knows someone
- You can't verify who's real, who's good, or who's actually close to you
- You've been burned by bad recommendations before
- There is no way to know who is trusted, who has done this before, or who is actually accountable
The solution
Your work, findable. Your search, trustworthy.
Your profile works for you 24/7, even when you are not online.
- A profile that shows who you are, what you do, and what you offer.
- A shareable link you send to anyone: oyalinkup.com/provider/provider-name
- People searching in your ward find you first, then beyond it as your reputation grows.
- Reviews that build your reputation permanently over time
Find the right person nearby, without asking around.
- Providers near you surface first, ranked by proximity and community trust.
- Real profiles with photos, catalogs, and verified reviews
- Reach any provider directly without leaving the platform or sharing your number.
- Know who is nearby, who is trusted, and who is available
How it works
Sign up. Pick your path. Start growing.
Sign up and set your ward
Create your account and choose your ward during setup. This is how OyaLinkup knows what to show you and who to show you to.
Build your profile and catalog
Add your business name, category, headline, photos, and catalog items. Then publish. Your profile goes live at:
oyalinkup.com/provider/provider-name
Browse trusted providers near you
Your discover feed automatically surfaces providers in your ward first. Browse by category, filter by type, or search directly.
Trust builds. Opportunity follows.
Providers collect reviews and build lasting reputation. Seekers find trusted people nearby and reach out directly. The ward is the starting point. Everything beyond it is earned.
What you get
Everything you need. Nothing you don't.
For providers
Public business profile
Your name, category, headline, logo, and banner in one place
Catalog
List your products, services, or menu items with photos and prices
Shareable link
One link that sends anyone straight to your business profile
Ward-based ranking
People searching in your ward see you before anyone further away
Reviews and ratings
Build credibility that compounds over time
Linkups
Seekers follow your profile, growing your local audience and signaling trust on the platform
For seekers
Proximity feed
Providers near you surface first, automatically.
Filters
Narrow by category or business type in one tap
Full profiles before you reach out
See catalogs, photos, and reviews before contacting anyone
Direct messaging
Reach any provider directly within the platform.
Save businesses
Bookmark trusted providers for easy access later
Search
Find any provider by name, category, or service
Why OyaLinkup
Built different. On purpose.
The algorithm decides who sees you
Proximity and trust decide who finds you, starting in your ward.
Your posts disappear in 24 hours
Your profile is permanent
No structure, just a chat thread
Full profile, catalog, and shareable link
Followers and likes, not real customers
Real customers, reviews, and linkups that grow over time
You pay to reach people who already follow you
New customers find you by searching nearby
No way to verify who is real or trustworthy
Verified profiles and real reviews
FAQ
Your questions, answered.
Everything you need to know before you get started.
Still have questions?
Contact usIs it free to join?
Creating an account and building your profile is free. That is where your reputation starts.
Do I need a registered business?
No. Any artisan, trader, service provider, farmer, or graduate can create a profile. Business registration is not required.
What is a ward and why does it matter?
A ward is Nigeria's smallest administrative unit. It is where you start, not where you are limited. Setting your ward is how OyaLinkup knows which local seekers to show your profile to first. As your reputation builds, your reach extends to your LGA, your state, and beyond.
I'm a seeker. Is this for me?
Yes. Seekers use OyaLinkup to find trusted providers in their ward and nearby areas. Sign up, set your ward, and start browsing.
How do I get discovered after publishing?
Once you publish your profile, you appear in the discover feed for people near you. The closer they are, the higher you rank. As you collect reviews and linkups, your ranking improves further.
What is a linkup?
A linkup is how seekers follow a provider they trust. Every linkup signals to the platform that your business is worth finding. The more linkups you have, the stronger your ranking in discovery.
Can I be both a provider and a seeker?
Yes. Many people on OyaLinkup are both. A caterer who needs a tailor. A mechanic who needs a tutor for their child. Your account works for both at the same time.
Still have questions?
Contact us